Focus Group

Focus Groups are organized roundtable discussions made up of people who share some of the same characteristics (age, profession, car, hobbies, tastes in food, etc). These groups are used to compile information about one specific topic. Information given allows companies to gain insight and understanding about different market trends.

People that are invited to focus groups are paid for their participation. Payment can range anywhere from $75 to $500. A session can last from 30 to 180 minutes. You will always be told in advance what the expected length of the group, topic, compensation and dress attire are.

When a recruiter contacts you about a potential group, they are required to ask you specific questions via telephone to see if you qualify. If you are found eligible, the recruiter will provide all details for the group and their contact information for any further questions or concerns that you may have.

There will never be any sales involved. Market Research is used strictly for gathering information and opinions. At no time will you ever be required to provide money.

Your privacy is extremely important to us here at Winn Winn. Under no circumstances will your information be sold or bartered. All information is confidential. If you would like to be removed from our database, please send an e-mail to

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